April Danann

Blog

 

Spirit, Destiny & Business

 

This has been such a long time in coming for me….and in so many ways such an interesting decade of intensive learning, doing and living.

Through a series of extreme circumstance and perhaps, destiny, the things that I do/make/create have all taken a lot of time to get out there to a wider audience.

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However, it hasn’t stopped me from doing them! Mostly because I make and use these things for myself. I am my own first customer after all!

So, I’ve taken my time with labels, advertising, marketing and all else that I would consider to be professional in any way.

Scaling up a business or product line simply means to increase and produce more of the same things you are already doing well on a smaller level….or does it?

What if scaling up meant something else entirely? Like changing the way you look at your life and business and the way you interact with the world.

What if it means to alter your approach to each day – to be willing to go more deeply into what you are doing, why you are doing it and to finally bring destiny into play in your chosen creative work?

Scaling up what I love to do, make and create has come to mean a way to deepen my relationship with my business, to move to another step, and see the world from here.

Really, the only thing that needs to expand in the beginning of each new phase, is your imagination.

April